Digital Communications Major

 

Develop the Skills All Organizations Need


GMercyU recently launched its Digital Communications program. Building off of GMercyU's strong foundation in communications, this program will serve as the perfect launching pad for a career in writing, social media, broadcasting, or public relations for communication majors.

The GMercyU Difference 

Gwynedd Mercy University's Digital Communications degree will combine hands-on training and classroom instruction to provide you with the skills every employer is looking for. 

Digital Revolution. This new program will prepare you to be an effective communicator in today's digitized world by combining theory with practical writing, speaking, and marketing skills. Jobs using these digital communication skills are expected to increase by 38% from 2018-2026 with the average salary of $72,000 (Bureau Labor of Statistics).

Social Butterfly. Social media has become an integral part of companies' business strategy. You will learn how to develop, implement and evaluate social media strategies needed in all industries.

Real-World Experience. GMercyU's campus is situated in the middle of one of the top media markets in the country. You will have the opportunity to take the skills you learn in the classroom and intern for major companies in the Philadelphia, New York City and perhaps even Washington, D.C. areas.

Undergraduate Minors 

Increase the value of your degree as a digital communication major by adding an undergraduate minor. Along with being a top communication school, GMercyU offers a wide variety of minors so you can choose the one that best meets your personal and professional goals.

Curriculum

As a digital communications major, you will take courses ranging a variety of topics such as:

  • Digital Marketing Courses
  • Social Media Courses
  • Writing Courses
  • Public Relation Courses
  • Podcasting
  • Digital Analytics
  • Mobile Content Creation

*Specific courses will be added soon.

Credit Requirements

A minimum of 125 credits is required for the Bachelor of Science in Digital Communications degree.

To review course descriptions for a mass communications major, please refer to the undergraduate catalog (PDF).

 

Internship Opportunities

Through GMercyU’s digital communications program, our students have interned at many exciting organizations, including:

  • Malvern Retreat House
  • Millennium Radio New Jersey
  • NBC10 / WCAU Philadelphia
  • Public Relations at GMercyU
  • Saile & Saile LLP
  • WMMR - Preston and Steve
  • Philadelphia Freedoms
  • Univest Corporation
  • ESPN Radio

Career Outcomes

A Bachelor of Science in Digital Communications degree will prepare you for a wide range of opportunities in communications and related fields. Your options are as open as your skills and imagination!
 

Possible careers for digital communications majors

  • Assistant Editor
  • Booking Agent
  • Camera Operator
  • Content Marketer
  • Copywriter
  • Data Analyst
  • Designer
  • Editor, writer
  • Electronic Publishing
  • Graphic Artist
  • Marketing Specialist 
  • Media Director
  • Online Strategist 
  • Producer – radio/television/movies
  • Public Relations Specialist
  • Publisher
  • Reporter
  • Social Media Manager
  • Speech Writer
  • Sports Promoter
  • Technical Writer
  • Video Editor

* Some of these careers may involve acquiring additional education.
* This is only a partial list and not meant to limit you.